High ranking on Google along with other such search engines is largely based on the quantity of sites that links to your page. Due to this factor, the SE conscious web master is eternally engaged in a quest for links. In the following paragraphs I shall reveal a few of the does and don’ts, and perhaps even some tips and tricks that will help you along your quest for quality backlinks.
Links exchanges can be very productive, but here are a few points to consider. Setup a different page where you will put your reciprocal links, however, do not name this web site links.html or links.htm, call it associates.html. This may cause other webmasters more interested in using a link on your own page, plus it seems much more professional to get ‘associates’ as opposed to; ‘random people I decided to exchange links with to gain/have a high SE ranking’.
Furthermore, when first starting out on your search for links, always be usually the one to make the initial move, by placing a connect to someone’s page in anticipation of those reciprocating. You can remove it if they don’t, and it is likely to get them to add a hyperlink to your site. Usually do not be afraid to approach the ‘Big Boys’, do a search in the search engines to your keyword, and contact the folks that rank highest. This makes perfect sense, but many people just do not bother contacting the webmasters at the top – thinking they might never consent to exchange links along with them. But remember; they also need to maintain their high position and getting new links is the best way to do this. Moreover, exchanging links with higher ranking sites is much more productive, Google is all things considered according to weighted voting.
To get the most from the hyperlinks to you personally, submit the pages that link to your site to the major search engines, this may make sure that their ‘votes’ are counted, and when you let people know that you are currently submitting their pages for free, just because they linked to you, then people are far more prone to link to you later on. The best way to have tons of links from a high ranking site to your own is via forums. Becoming very active on popular forums is a terrific way to increase search engine ranking.
Another great tip is always to submit the web pages from the forum that have your link on, to the search engines. Now people are going to be sitting there reading this and thinking, ‘there is no reason to do this, Google crawls every link on the page and they will eventually get to the connect to your site’. However, EVENTUALLY, is vital word (should you pardon the pun), submitting right to search engines like google will make the process quicker. Also, there is evidence to claim that pages submitted right to search engines like google and linked to in other pages gain higher ranking.
Furthermore, Google fails to penalise for over submission, so where’s the harm? Always ensure that you exchange links with sites related to yours, however, not too relevant, the final thing you want to do is promote your competition. For example, in the event you run a website design company, exchange links with website design resource sites, SEOs, graphic designers, although not other web site design companies – except if you have formed a good relationship with that company and work collaboratively on projects or operate in different markets.
This Year/2012, after the discharge of Penguin and Panda, this method no more worked. Instead, Google’s algorithm updates enabled those to accurately access the anchor-text profile (percentile price of each linked phrase) and also the link velocity (the timeframe that these links were added) of each page online, identifying the website’s which were exploiting these unnatural, black-hat techniques. The algorithm updates not just found these pages but penalised the website’s making use of them.
Google have since released several algorithm updates and new algorithms including Hummingbird. The lesson to be learnt is the fact that in order to gain valuable backlinks, that help improve your rankings, they should be gained from reputable sources. Without over-optimising, the anchor texts used (keep keyword anchor-text to lower than 4%) or perhaps the amount added with time.
I make an effort to take this into account when considering backlink velocity, how many visitors is the page getting? (This can be found in Google Analytics) The reason for this can be, that it will be highly unlikely which a website gaining 100 views each month would acquire 200 backlinks monthly, naturally. Unnatural warning signs of backlinks can simply trigger a computerized penalty, making this something to keep in mind.
These days, search engines like google are placing more increased exposure of incoming links to a website when looking for rank. The reason being is because they are hard to get from trusted sources (a “through the book” website such as the Dmoz directory) in fact it is a sensible way to partially get rid of the group who abuse the “on the page” factors of optimisation (page spamming). How is it so? Well, in case you have somebody that is abusing the “on the page” factors and they also have no trusted links with their page (they will likely not have any in any way because of spam) then there is absolutely no way of those getting a good listing. However, individuals have resolved ways in getting a gcgwey number of links, through link farms as well as other tactics, whatever the quality with their website. As search engines like google understand this, it brings us to the topic of how one link may be much better than ten.
Obtaining one link from the trusted source can be quite difficult in the sense which they do not issue links to merely about anyone. For those who have an excellent website with relevant information, then you will definately get them. It really is for that reason one link from a trusted source can better a multiple of links off their websites. Being a trusted source website is “trusted” by search engines like google, it will likewise trust the websites it links to. If you have ten links from your close friends, it can help you in some sense, but no where near around usually the one link coming from a source like Dmoz, unless one of the friends features a very reputable website amongst the major search engines.